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The Legal Consumer Survey Report

Discover what 580 recent legal consumers revealed about online search, reviews, websites, referrals, and the factors that ultimately influence their hiring decisions.

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What's inside:

This complimentary survey report uncovers the research habits, trust signals, and decision-making factors that influence how legal consumers evaluate and select attorneys. Learn what matters most to potential clients, and where your firm may be gaining or losing opportunities.

Which research sources legal consumers trust most when searching for an attorney
How many law firms prospects typically compare before making a decision
The impact paid search advertising has on trust and website visits
Why inaccurate online listings can cost firms potential clients
The website elements that have the biggest influence on credibility and trust
How most legal consumers prefer to make their first contact with a law firm
What motivates clients to leave reviews—and what they actually care about when reading them